19 DECEMBER 2017
With the official rebranding of Destination Management Association International to Destinations International earlier this year, it was important for its signature meetings industry event, Destination Showcase, to align with the new vision of
the association and reflect the move toward more valuable exchange for
its destination organization members and the communities they serve.
“Our mission is to empower our members to excel in their destinations,
designing opportunities that revolve around community and foster
connections,” said Colleen Phalen, executive vice president of educational
development and meetings. According to her, one way to accomplish
this goal was to design the planner-focused event as an easily navigable
experience where thought leadership and productive networking were
Destination Showcase 2017
Serving the meetings community with forward-thinking solutions
BY JANICE HILL PEREZ
Stephanie Pace Brown, President &
CEO of Explore Asheville, and her team
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