Frank Comito, CEO and director general
of the Caribbean Hotel and Tourism
Association (CHTA), concurred about the
value of the region’s unique selling points.
“Nowhere else in the world exists the deep
concentration of diverse nature, culture,
entertainment and culinary experiences to
add unique and memorable di;erentiation to
a trip,” he said.
Rosa Harris, director of
tourism for the Cayman
Islands Department of
In some ways, today’s MICE travelers share
more with vacationers than in the past,
according to George Brice, vice president
of group sales at Nassau Paradise Island
Promotion Board. “Group attendees are
looking for experiences much like a leisure
traveler,” he said. “Creating an environment
that allows people to engage in culture,
cuisine and the essence of a destination
is key. Planners are looking for new ways
to conduct productive meetings, but many
times in a less traditional setting. It’s
not just about the boardroom or ballroom
Unique beach dining
on Grand Cayman
Nowhere else in the world exists the deep
concentration of diverse nature, culture, entertainment
and culinary experiences to add unique and
memorable differentiation to a trip.” —FRANK COMITO,
CEO and director general of the Caribbean Hotel and Tourism
The Element of Success.
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